Usability

BILLING ADDRESS

'Bill, please!'

In the billing address section of an online store’s checkout process, the customer fills in the physical address to be used on the invoice or on the bill sent with the goods. The billing address is obligatory in some online stores, but often it may be marked as the same as the shipping address. 

When do we need this?

The majority of the time when these two addresses are different, the user is making a purchase individually but needs the invoice to show their company’s address.

Ask only when needed 

A good solution, and the one implemented in Responsive Checkout, is to assume that the billing address is the same as the shipping address but to give the customer the option to change it. This simplifies the form and does not force the user to fill in the same address twice. The user then has the option to tick the checkbox for “Different billing address,” which reveals the additional fields to be filled in.


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